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Forbes: Entrepreneurs

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Elaine Pofeldt on Oct 31, 2014 08:57PM

How To Ask For The Raise You Want

Looking to ask for a raise?  Molly Fletcher has a unique understanding of what it takes to get more pay. As a sports agent, she has represented clients including coaches Tom Izzo and Doc Rivers, sportscasters Ernie Johnson, Jr., John Smoltz and Joe Theismann and pro golfer Matt Kuchar.

Liz Ryan on Oct 31, 2014 07:00PM

Leaving The Church Of Data

When I was in my twenties I soaked up business knowledge. I listened carefully when the leaders in my company spoke. I knew their soft spots and sensitivities because I was the company's HR manager. I knew that there were certain situations where they needed my help, but the rest of the time I was purely in student mode.

Arjan Schtte on Oct 31, 2014 03:11PM

Disrupting Auto Finance

Last year, I woke up to the sleeping giant of auto finance. Over the last decade, we?ve witnessed an explosion of startups building software that dramatically cuts inefficiencies in the exchange of information, goods, and services ? disrupting industry incumbents in the process. In the last year, Silicon Valley is

Larry Myler on Oct 31, 2014 03:00PM

When Your Bank Says 'No' Where Can You Find Money?

The alternative funding industry has changed dramatically over the last few years. Because of an increase in competitors and capital entering this market, small business owners (borrowers) are beginning to enjoy longer terms, lower rates, and shorter approval times.

Joe McKendrick on Oct 31, 2014 02:48PM

CEOs and CFOs Are Adding Technologist To Their Job Descriptions

The greatest proponents of technology-driven innovation aren’t necessarily found within IT departments – these days, they may be in finance, marketing and operations departments. CEOs, CFOs and CMOs are embracing then power of technology, sometimes even more enthusiastically than their IT counterparts. But that doesn’t leave CIOs out in the cold – it only elevates their roles as business technology evangelists. Everyone recognizes that any meaningful innovation that will occur within enterprises must have a technology component.

 

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BayIntegratedMarketing.com helps emerging companies finalize their market and competitive analysis, and position their company.  It then creates and qualifies the potential customer database, segments, and applies strategic directive to the sales process.  It employs a full range of tactics, including the latest digital interactive media to evangelize the product or service.  It tracks performance every step of the way to ensure best practices in ROI achievement and a growing bottom line.

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